Marketing Dynamics
MARKETING DYNAMICS
• It All Begins with You & Your Specific SME & Its Product & Services
• Marketing Research Is More Than an Idle Phrase
• Key Terms in Your Marketing Lexicon: ‘Markets’, ‘Audiences’, Publics’
• Hunting for Big Game: A ‘Shotgun Approach’, or a ‘Rifle Approach’
• Marketing, Target Marketing, Demographics & Psychographics
• ‘Push’ or ‘Pull’ Strategies Thrown in the Mix
• ‘We Have Met the Enemy — and He Is Us!”
• Out-Thinking the Enemy, the Market, the Competition & the Times
Interested in attending? Let me know.
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